Building relationships to grow revenue.
BHS + Yogurtland
Mantera managed and facilitated a foot-campaign for Yogurtland which also gave 20% back to BHS Activities Program. BHS students enjoyed a ‘Happy Hour’ each Friday at Yogurtland where they could buy a single cup and get the second one FREE.
Students lead the campaign within the BHS campus to get the word out. The club on campus with the most coupons redeemed won FREE yogurt for their entire club. The outcome was a success. Lines started towards Yogurtland at school-end and the sales soared each Friday.